Project Description

BOLD Swim

“BOLD Swim is well on its way, as I design with comfort and fit in mind. Style.me multiplies that mission by providing the right inclusive sizing, and the data to back it up.”

Tiffany Broadway
BOLD Swim Founder and CEO

Growing business while reducing costs

Tiffany Broadway, creator of BOLD Swim, started the brand to change the swimwear buying experience. BOLD Swim takes sustainability a step further, not only do they source sustainable materials, and practices but design in a way that each garment has multiple uses.

 

We worked with BOLD Swim to provide accurate and inclusive sizing by digitizing their swimwear and adding our 3D virtual fitting room to their e-commerce store.

Video showing the virtual fitting room on BOLD Swim’s e-commerce site, while Tiffany Broadway talks about working with Style.me and and virtual fitting.

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+167%

Engagement
(Average page views)

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+20%

Conversion Rate

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-60%

Exit Rate

Talking Retail Episode

In this episode of Talking Retail, Derek Fox, Head of US Sales for Style.me interviews Tiffany Broadway, the CEO of BOLD Swim, a cutting edge swimwear brand based out of Los Angeles. Tiffany shares her story, business journey, insights as a female black entrepreneur and why sustainable swimwear is the apparel to have all year round.

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