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How Virtual Fitting Supports Size Inclusivity
Size inclusivity means giving women (and men) of any size access to the full range of clothing. With a lack of suitable options, shopping can be an unpleasant or downright traumatic experience for those who do not fit the traditional mold. Retailers are responding with new lines and more size-inclusive policies but, as with any change, there are also new challenges. Read on how virtual fitting supports size inclusivity.
Virtual Fitting – It’s Easier than You Think!
Covid pandemic has hit the fashion industry hard, but the outlook is particularly bleak for small businesses. 25 to 36 percent of smaller-sized retailers are expected to close permanently as a result of Covid-related disruption
Trying and Buying in the New Reality – Retail in the COVID-19 Era
Shoppers today are facing a new world. Their favorite stores are closed and they can no longer enjoy the convenience of dropping into a shop, grabbing a handful of clothes, and heading to the fitting room. As a result, buyers are seeking to satisfy their shopping cravings online.
Holiday Season Uncertainty Provides New E-Commerce Opportunities
With continued COVID restrictions, brands will need to sacrifice their usual in-store post-Thanksgiving sales rush and instead make up for the loss in revenue somewhere else.
